Cabanga 360 · Brief The Agency
Brief
The Agency
Tell us what the business needs to achieve rather than what you want built. One conversation is usually enough for both sides to know whether this is worth doing.
| Stage | Who does it | Typical timing |
|---|---|---|
| Your brief is read in full | The founder | Same day |
| A written answer with an indicative shape and figure | The founder | Usually one business day |
| One conversation to test the assumptions | You and the founder | Within the week |
| A firm itemised proposal | The agency | After that conversation |
What to put in the brief
- What the business needs to achieve, in commercial terms rather than marketing terms.
- What you have already tried, and what happened.
- Any date that genuinely constrains the work.
- A budget band if you have one, so the answer is realistic rather than theatrical.
Questions We Are Actually Asked
Straight answers.
How do I brief Cabanga 360?
Write what the business needs to achieve, what you have already tried, any date that genuinely constrains the work, and a budget band if you have one. Send it through the form on this page or by email to sales@cabanga.co.bw.
What happens after I send a brief?
It is read in full the same day, and you receive a written answer with an indicative shape and figure, usually within one business day. One conversation follows to test the assumptions, and a firm itemised proposal comes after that.
Do I need a finished brief before contacting you?
No. A clear statement of what the business must achieve is enough. Part of the work is turning that into a brief worth quoting against.
In one line
- A written brief gets a written answer, usually within one business day.
- You do not need a finished brief. What the business must achieve is enough to start.
- The first response is an indicative shape and figure, not an invoice.
Brief The Agency
Tell us what the business needs to do.
Not what you want built. What the business needs to achieve. Book a strategy session and you will leave it with a written read on where the growth actually is, what it will take, and whether we are the right people to do it. No deck, no pitch theatre, no obligation.
Or write directly to sales@cabanga.co.bw. One conversation is usually enough to know whether this is worth either party's time.
Direct Lines